{"id":175,"date":"2017-10-18T12:04:27","date_gmt":"2017-10-18T12:04:27","guid":{"rendered":"https:\/\/demo.cocobasic.com\/colorius-wp\/?p=175"},"modified":"2020-02-01T12:24:10","modified_gmt":"2020-02-01T12:24:10","slug":"dunyanin-en-buyuk-reklam-ajanslari","status":"publish","type":"post","link":"https:\/\/www.yastikmedya.com\/en\/dunyanin-en-buyuk-reklam-ajanslari\/","title":{"rendered":"D\u00fcnyan\u0131n En B\u00fcy\u00fck Reklam Ajanslar\u0131"},"content":{"rendered":"
D\u00fcnyan\u0131n en iyi reklam ajanslar\u0131 aras\u0131nda T\u00fcrkiye\u2019den bir isim Warc 100 listesi a\u00e7\u0131kland\u0131.<\/h5>\n

1985 y\u0131l\u0131ndan bu yana reklam, medya, ileti\u015fim ve pazarlama alan\u0131nda dan\u0131\u015fmanl\u0131k hizmeti veren Warc, 2018 y\u0131l\u0131n\u0131n en yarat\u0131c\u0131 i\u015f ve ajanslar\u0131n\u0131 belirledi\u011fi Warc 100 listesini yay\u0131nlad\u0131. 2 bini a\u015fk\u0131n verimlilik ve strateji aras\u0131ndan en iyi 100\u2019\u00fcn belirlendi\u011fi listenin reklam ajanslar\u0131 aya\u011f\u0131na T\u00fcrkiye\u2019den giren ajans Manajans J. Walter Thompson oldu.<\/p>\n

Manajans J. Walter Thompson T\u00fcrkiye CEO\u2019s Tu\u011fbay Bilbay Warc 100\u2019e 35\u2019inci s\u0131radan giren ajans\u0131n ba\u015far\u0131s\u0131yla ilgili \u015funlar\u0131 s\u00f6yledi:<\/p>\n

\n
\u201cWarc\u2019\u0131n kriterlerine, referans g\u00fcc\u00fcne, bu s\u0131ralamay\u0131 belirleyen metri\u011fe ve bu listede yer alabilen di\u011fer ajanslara bak\u0131nca insan \u00e7ok gurur duyuyor. Ama bir ger\u00e7ek de \u015fu: Manajans ektiklerini bi\u00e7iyor. Biz ger\u00e7ek marka sorunlar\u0131na etkili yarat\u0131c\u0131 fikir geli\u015ftiriyor, uygulanamaz denilen fikirleri uygulaman\u0131n yolunu buluyor ve markalar\u0131m\u0131z ad\u0131na sonu\u00e7 al\u0131yoruz. Markal\u0131 i\u00e7erik, yeni medya ve mobile zaten yapageldi\u011fimiz i\u015flerden ayr\u0131 bir \u00f6nem vermenin, brief\u2019teki medyalarla yetinmemenin sonucu bu.<\/div>\n

Ge\u00e7ti\u011fimiz y\u0131l ba\u015fta Unilever markalar\u0131na sonra \u00dclker, Turkcell ve TEB\u2019e yapt\u0131\u011f\u0131m\u0131z i\u015flerle olduk\u00e7a iyi sonu\u00e7lar alm\u0131\u015ft\u0131k. Bu arada AXE i\u00e7in yapt\u0131\u011f\u0131m\u0131z Sessiz Vitrin projesi de Warc taraf\u0131ndan ge\u00e7en y\u0131l\u0131n en iyi 87\u2019nci kampanyas\u0131 se\u00e7ildi. Kampanyan\u0131n bile\u015fenlerine bakarsan\u0131z az \u00f6nce dediklerimi daha iyi anlars\u0131n\u0131z. Kampanya SM, Mobil, Outdoor ve broadcasting ba\u015fl\u0131klar\u0131n\u0131n uyumlu bir kar\u0131\u015f\u0131m\u0131yla haz\u0131rland\u0131.<\/p>\n

Ekibimin g\u00f6zlerinden \u00f6p\u00fcyorum. Yap\u0131lamaz denen bir projeydi\u2026 Yapt\u0131k! G\u00fcncel ve her g\u00fcn geli\u015fen bir bak\u0131\u015f a\u00e7\u0131m\u0131z var, taze ve sonu\u00e7 odakl\u0131. Bu bak\u0131\u015fa ortak olabilen markalar\u0131m\u0131zla daha da etkili i\u015fler yaparak Manajans\u2019\u0131n DNA\u2019s\u0131nda olan \u00f6nc\u00fc konumunu g\u00fc\u00e7lendirece\u011fine inanc\u0131m tam.<\/p>\n<\/div>\n

Konuyla ilgili a\u00e7\u0131klama yapan Manajans J. Walter Thompson COO\u2019su Emir I\u015f\u0131k ise; \u201c\u0130yi fikir herkeste var, yapabilmek, hayata ge\u00e7irebilmek \u00f6nemli. T\u00fcm kreatif ekibimizi g\u00f6n\u00fclden kutluyorum. Ba\u015fta Unilever, Turkcell, TEB ve \u00dclker olmak \u00fczere t\u00fcm m\u00fc\u015fterilerimize g\u00fcven ve cesareti i\u00e7in sonsuz te\u015fekk\u00fcrler.\u201d dedi.<\/p>\n

Dileyenler, bu y\u0131l Warc 100 listesinde yer almay\u0131 ba\u015faran t\u00fcm ajanslara buradan <\/a>ula\u015fabilirler.<\/p>\n

Pillow Media<\/b><\/a> ailesi olarak 2019\u2019in D\u00fcnyan\u0131n en b\u00fcy\u00fck ajanslar\u0131n\u0131 sizlerle payla\u015ft\u0131k. Daha fazla i\u00e7erik i\u00e7in takipte kal\u0131n.<\/p>","protected":false},"excerpt":{"rendered":"

D\u00fcnyan\u0131n en iyi reklam ajanslar\u0131 aras\u0131nda T\u00fcrkiye\u2019den bir isim Warc 100 listesi a\u00e7\u0131kland\u0131. 1985 y\u0131l\u0131ndan bu yana reklam, medya, ileti\u015fim …<\/p>","protected":false},"author":2,"featured_media":290,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,14,3,2],"tags":[],"class_list":["post-175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-news","category-seo","category-social"],"_links":{"self":[{"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/posts\/175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/comments?post=175"}],"version-history":[{"count":0,"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/posts\/175\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/media\/290"}],"wp:attachment":[{"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/media?parent=175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/categories?post=175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yastikmedya.com\/en\/wp-json\/wp\/v2\/tags?post=175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}